Reflections on Fruit Logistica 2020
Despite fears over the coronavirus, Fruit Logistica 2020 still saw a large attendance. It was noticeable that Chinese booths were largely empty, with delegates unable to travel to the fair. Those of us who did make it were asked to place a cross in a box to confirm they had not returned from China in the past month and hand sanitiser was available throughout the fair.
The slightly early conclusion of the fair (Friday at 4pm instead of 6pm) was perhaps logical given that many stands were already empty at lunchtime.
Italy was particularly well represented at this year’s event, setting a record of almost six hundred companies present in key pavilions. The Italian’s commitment to this fair was underlined by the attendance of agriculture minister, Teresa Bellanova – the first time this has happened. There is also a growing presence of emerging countries in the City Cube.
Fruit Logistica remains an unmissable event for the sector. As we return to our countries, most will already be making arrangements to book flights and hotels for the next edition of Fruit Logistica on 3-5 February 2021.