Mission Produce™ launches “Here for Good” campaign in celebration of 40-year anniversary
OXNARD, Calif. – January, 2023 – Mission Produce, Inc. (NASDAQ: AVO) (“Mission”) a world leader in sourcing, producing, and distributing fresh Hass avocados with additional offerings in mangos and blueberries, today announced the launch of its 2023 campaign, “Here for Good,” a global celebration of the Company’s 40th anniversary through a year of good works to positively impact its workforce, communities and environment.
“The ‘Here for Good’ campaign is our commitment to celebrating the good we stand for on a global scale,” said Steve Barnard, Chief Executive Officer and Founder. “Since 1983, Mission Produce has been ‘here for good’– the good of our workforce, the good of our communities and the good of the environment. And in line with our 40-year history, we’re here for the long run.”
The Company’s teams across North America, South America and Europe plan to participate in Mission’s year-long campaign. Anticipated events include workplace health and wellness efforts, community development activities, and environmental acts of service.
“In honor of Mission Produce’s 40-year anniversary, we are leveraging our far-reaching global presence to have a positive impact around the world,” said Tim Bulow, President and Chief Operating Officer. “We are embracing our strong Company values and drive for responsible growth to promote good in various forms. Our nutrient-dense avocados and mangos promote consumer health, while our efforts in the workplace, on our farms and throughout our surrounding communities aim to benefit the totality of our global footprint.”
“Mission has remained rooted in honesty, respect and loyalty since our humble beginnings,” added Barnard. “The Company began with a 35-foot office trailer and a pickup truck. Now our business spans 25 countries, our network includes 12 distribution centers and counting, and we’re farming more than 14,000 acres globally. Thanks to the hard work of the nearly 3,000 people in our Mission Produce family, in fiscal 2022 we sold more than 580 million pounds of avocados. Our impact has significantly grown, and we’re using that impact to give back to those involved in our mission to lead the avocado industry forward.”
The Company’s 40th anniversary is on June 1, 2023. Follow the campaign on social media with the hashtag #HereForGood. For more information, please contact Marketing@MissionProduce.com.
About Mission Produce, Inc.:
Mission Produce is a global leader in the worldwide avocado business. Since 1983, Mission Produce has been sourcing, producing and distributing fresh Hass avocados, and as of 2021, fresh mangos, to retail, wholesale and foodservice customers in over 25 countries. The vertically integrated Company owns and operates four state-of-the-art packing facilities in key growing locations globally, including California, Mexico and Peru and has additional sourcing capabilities in Chile, Colombia, the Dominican Republic, Guatemala, Brazil, Ecuador, South Africa and more, which allow the Company to provide a year-round supply of premium fruit. Mission’s global distribution network includes 12 forward distribution centers that are strategically positioned in key markets throughout North America, China and Europe, offering value-added services such as ripening, bagging, custom packing and logistical management. For more information, please visit www.missionproduce.com.
Forward-Looking Statements
Statements in this press release that are not historical in nature are forward-looking statements that, within the meaning of the federal securities laws, including the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, involve known and unknown risks and uncertainties. Words such as “may”, “will”, “expect”, “intend”, “plan”, “believe”, “seek”, “could”, “estimate”, “judgment”, “targeting”, “should”, “anticipate”, “goal” and variations of these words and similar expressions, are also intended to identify forward-looking statements. The forward-looking statements in this press release address a variety of subjects, including statements about our short-term and long-term assumptions, goals and targets. Many of these assumptions relate to matters that are beyond our control and changing rapidly. Although we believe the expectations reflected in such forward-looking statements are based upon reasonable assumptions, we can give no assurances that our expectations will be attained. Readers are cautioned that actual results could differ materially from those implied by such forward-looking statements due to a variety of factors, including: limitations regarding the supply of avocados, either through purchasing or growing; fluctuations in the market price of avocados; increasing competition; risks associated with doing business internationally, including Mexican and Peruvian economic, political and/or societal conditions; inflationary pressures; loss of one or more of our largest customers; general economic conditions or downturns; supply chain failures or disruptions; disruption to the supply of reliable and cost-effective transportation; failure to recruit or retain employees, poor employee relations, and/or ineffective organizational structure; inherent farming risks; seasonality in operating results; failures associated with information technology infrastructure, system security and cyber risks; new and changing privacy laws and our compliance with such laws; food safety events and recalls; failure to comply with laws and regulations, including those promulgated by the USDA and FDA, health and safety laws, environmental laws, and other laws and regulations; changes to trade policy and/or export/import laws and regulations; risks from business acquisitions, if any; lack of or failure of infrastructure; material litigation or governmental inquiries/actions; failure to maintain or protect our brand; changes in tax rates or international tax legislation; risks associated with the ongoing conflict in Russia and Ukraine; the viability of an active, liquid, and orderly market for our common stock; volatility in the trading price of our common stock; concentration of control in our executive officers, directors and principal stockholders over matters submitted to stockholders for approval; limited sources of capital appreciation; significant costs associated with being a public company and the allocation of significant management resources thereto; reliance on analyst reports; failure to maintain proper and effective internal control over financial reporting; restrictions on takeover attempts in our charter documents and under Delaware law; the selection of Delaware as the exclusive forum for substantially all disputes between us and our stockholders; risks related to restrictive covenants under our credit facility, which could affect our flexibility to fund ongoing operations, uses of capital and strategic initiatives, and, if we are unable to maintain compliance with such covenants, lead to significant challenges in meeting our liquidity requirements and acceleration of our debt; and other risks and factors discussed from time to time in our Annual and Quarterly Reports on Forms 10-K and 10-Q and in our other filings with the Securities and Exchange Commission. You can obtain copies of our SEC filings on the SEC’s website at www.sec.gov. The forward-looking statements contained in this press release are made as of the date hereof and the Corporation does not intend to, nor does it assume any obligation to, update or supplement any forward-looking statements after the date hereof to reflect actual results or future events or circumstances.
