Italy leads Europe’s grape exports to UAE
With over 1,000 tons of table grapes imported every year, Italy is the leading European supplier of grapes to the UAE. Among the different varieties, seedless grapes are gaining the preference of the local consumers. The Italian seedless grapes are now available across UAE grocery stores at a special promotional price until 20th October, thanks to a special promotion supported by Apofruit, part of CSO Italy.
This promotion is part of the ‘Fresh Up your life! – top quality European fruit and veg’ project funded by the European Union and CSO Italy to promote the culture of fresh fruit and vegetables and raise awareness of what it means to produce and consume in a genuine way in the UAE and in the US.
‘Fresh Up your life!’ is also supported by Apofruit Italia, Cico-Mazzoni, Cirio Oranfrizer, Lagnasco Group, Origine and Unacoa.
Italy is one of the most important global producers of several varieties of grapes including Italia®, Regina®, Pizzuttella®, Red Globe® and Palieri. Alongside the more traditional varieties, in recent years Seedless grapes, a variety characterized by the complete absence of seeds, have conquered the global consumers, especially in the Middle East. The world consumption of seedless grapes has reached 46% of the global market share.
Apofruit is bringing to the UAE fresh and high-quality Italian seedless grapes with the brand Solarelli. These sweet and crunchy seedless grapes, in white, pink and black, are cultivated in Puglia, Basilicata and Sicily, and are available from July to November.
