Rijk Zwaan
Key trends and developments in the melon category will be examined during an event hosted by Rijk Zwaan near Bangkok on 1 November, the day before Asia Fruit Logistica opens […]
Wed 05/10/2022 by Richard Wilkinson
SanLucar
(Valencia, May 2022). – It promises to be a sweet, cinematic summer fairy tale. SanLucar, the premium brand for fruit and vegetables, starts its summer promotion this year with the […]
Mon 30/05/2022 by SanLucar
IFPA
Retailers and their supply chain partners will gather near Chicago June 9-10 for the International Fresh Produce Association (IFPA) Retail Conference. There, they will discuss relevant insights and practical solutions […]
Mon 02/05/2022 by Richard Wilkinson
MERCADONA
Spain’s leading supermarket chain Mercadona has pledged to purchase 30% more Spanish-grown avocados this season, taking the total to over 8,400 tons. In a statement, the retailer said it is committed to sourcing fresh fruits […]
Tue 15/02/2022 by Richard Wilkinson
This year too, there will be many moments of great attention from consumers, moments in which brands will test themselves to communicate as effectively as possible with their audience, which […]
Mon 31/01/2022 by Richard Wilkinson
Antonio Pronostico/European Union and CSO Italy
Despite weather problems limiting production, Mediterranean kiwi fruit continues to be appreciated all over the world thanks to its superior quality and taste. Funded by the EU, CSO Italy, and […]
Thu 27/01/2022 by Richard Wilkinson
Ambrosia™
For the second consecutive year, Ambrosia™ is focused on the medium of television to publicise its excellent organoleptic qualities as well as its healthy properties through a conventional 20-second spot […]
Thu 20/01/2022 by Ambrosia™ - Translation by Richard Wilkinson
After several years of marketing in Spain, the organoleptic qualities of Ambrosia™ apples are already known, valued and appreciated by consumers for their sweet and low-acid taste. The apples’ appearance […]
Tue 21/12/2021 by Ambrosia - Translation Richard Wilkinson
VOG is celebrating 25 years of the Marlene® brand and the start of the new season with an outdoors initiative dedicated to the colours of autumn.
Fri 10/12/2021 by Gabriele Orsi