VIP unveils 100% paper packaging for apples
VIP
Italian apple consortium VIP presented its new 100% paper packaging at February’s BioFach exhibition in Nuremberg.
Mon 06/03/2023 by Richard Wilkinson
VIP
Apples Val Venosta returns to Fruit Attraction to present the novelties of its next season 22/23
VIP - VAL VENOSTA
"Evolution, not revolution," declares VIP with conviction. The renewal and evolution of the business organization and its approach to the market have been one of the main focuses of this season's work, to move forward for the next campaign and future developments with renewed capacity.
Tue 11/10/2022 by VIP
Cosmic Crisp®, the apple with a heavenly taste, lands on the market
Cosmic Crisp®
Grown and distributed in Europe exclusively by the VOG and VIP consortia, this new apple will reach an output of around 1,200 tons this year. A new generation of apples set to rapidly develop.
Mon 28/02/2022 by Cosmic Crisp®
Val Venosta to increase organic sales
Val Venosta moved its “Apple Paradise” to the Fruit Attraction fair in Madrid, where the cooperative association (VIP) took the opportunity to showcase its high agricultural specialisation and cutting-edge technology. […]
Fri 22/10/2021 by Val Venosta/VIP
VIP predicts recovery of all productive potential in the next campaign
VIP
As the 2020/21 marketing season draws to a close, Val Venosta is already thinking about the harvest of 2021; a seamless cycle, which guarantees VIP the ability to supply apples […]
Tue 29/06/2021 by VIP / Richard Wilkinson translation
Ambrosia ™ apple season ends early with dynamic sales and positive results
VIP
“In this 2020-21 season, Ambrosia™ sales have been very dynamic from the first moment, both in Spain and in Italy,” said Marco Rivoira of the Piedmontese group, “but such an […]
Wed 09/06/2021 by Richard Wilkinson
Cosmic Crisp® , lots of interest in the first commercial trials
All rights reserved
Very positive feedback from the wholesale markets. Demand is already high with volumes expected to grow in the coming years.
Mon 15/03/2021 by Richard Wilkinson
A taste explosion for Val Venosta apples
All rights reserved
A turning point in the offering of apples: VIP presents its apples in a completely new way never seen before with own promotional measures for consumers and distribution partners.
Wed 24/02/2021 by Richard Wilkinson
Tasty Trend³: VOG and VIP present a trio of new apple varieties
photos: Fruitecom
RedPop®, Cosmic Crisp®, Giga®: 3 new apples facing the world
Thu 28/01/2021 by Richard Wilkinson
YELLO® apple lands in Australia
VOG
Having already conquered Japan and Europe, the Shinano Gold variety crosses new frontiers. The innovative yello® club apple produced in South Tyrol exclusively by the VOG and VIP consortiums, will […]
Thu 20/02/2020 by Richard Wilkinson
The Fruit Attraction trade fair in Madrid was the stage for the presentation of the new campaign of VI.P
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The Fruit Attraction trade fair in Madrid was the stage for the presentation of the new campaign of VI.P, Association of Horticultural Cooperatives of Val Venosta. More than 1,700 farmers […]
Wed 31/10/2018 by Richard Wilkinson
Apples Val Venosta to host events at the IFEMA fair on 23-25 October
All rights reserved
The Val Venosta association of agricultural cooperatives (VI.P) will hold an afterwork reception to celebrate 10 years of Fruit Attraction and deliver its Golden Gold Awards On October 23 at […]
Thu 20/09/2018 by Richard Wilkinson
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