Apples from Europe at the market of UAE
Association of Polish Distributors Fruit and Vegetables “Unia Owocowa” is pleased to announce that the second year of the promotional campaign “The power of taste, vitamins and colors – get to know the quality of Apples from Europe”, implementing in the United Arab Emirates, has started. “We hope that it will be a fruitful year both in terms of promotional activities and in terms of a successful harvest of European apples and increasing our exports to the United Arab Emirates.
The world is now in a difficult position due to the prevailing Covid-19 pandemic, which also left its mark on our campaign. Some of our activities have been postponed, but not canceled. The study tour of the Emirati fruit importers and the media will take place as soon as the world situation normalizes and it is possible to fly normally. We also plan to promote European apples in Emirati shopping centers, which will probably take place this winter”, states the Association’s press release.
The promotional campaign “The power of taste, vitamins and colors – discover the quality of apples from Europe” aims to promote European apples, increase their competitiveness and consumption on the United Arab Emirates market and the re-export markets from the UAE.
