New Shanghai trade show for China’s fresh produce

Inaugural China Fruit Logistica attracted over 2,000 professionals to Shanghai.

The first China Fruit Logistica (China FL) was held on May 14-16, bringing together almost 100 exhibitors, the majority of whom came from 12 different provinces across China to showcase their products and services. A wide range of global products and solutions were also on display, with 18 different exhibiting countries taking part representing five continents. China FL created a new premium professional trade platform on a national scale for China’s fresh produce business. It took place at the Shanghai Convention & Exhibition Center of International Sourcing, drawing over 2,000 local and foreign visitors. Top-quality buyers, trade visitors and industry professionals from 25 provinces across China as well as international visitors from over 30 different countries travelled to Shanghai to take part in this first edition. China FL is organised by Global Produce Events (Shanghai), sponsored by China Good Agri-products Development & Service Association (CGAPA) and co-organised by Valuedshow (Shanghai) Management LLC.. CGAPA comes under the authority of China’s Ministry of Agriculture, and focuses on modernising the agriculture sector and upgrading quality standards for domestic producers and suppliers.

High-level programme

A three-track programme was offered in China FL to provide visitors with a high-quality mix of strategic insights and practical information, including a Main Stage, Expert Stage and Media Studio.  The Main Stage, China’s leading fresh produce conference event and forum, featured keynote presentations and panel discussions on hot topics and trends in China’s fresh produce business. At the Expert Stage, visitors could meet industry experts from around the world, and get practical insights regarding the best products, systems and solutions for their business. The Media Studio featured live interviews with key industry figures covering the latest trends and innovations.

Hainan Tiandiren Ecological Agriculture, best tropical fruit

Banana and pineapple are Tiandiren’s two most popular, premium-quality and widely grown fruits.  Founded in 2001, Tiandiren has been specialising in the tropical fruit industry for almost 20 years, with a planting base of over 10,000 ha. It has also developed leading varieties of other tropical fruits including pitaya, pomelo and avocado. Tiandiren’s vice-president Mr. Zhao said,

“A new variety of banana is being developed with not only better flavour but also a pure and unique fragrance.”