Rising demand for Pink Lady® apples in Europe

Despite the record inflation changing consumption habits, Pink Lady® Europe enjoyed a good season, with volumes up by 3% from the previous year to 180,000 tons of Pink Lady® & PinKids®, driven by more than 700 promotional operations. In Germany, sales were up 13% to 46,678 tons, in France, they climbed 9% to 26,952 tons, in Italy they rose by 5% to 12,940 tons, and in the UK, they totalled 34,735 tons.